National Bridal Sale Event
7/11/2025 – 7/27/2025
What is the National Bridal Sale?
The National Bridal Sale is back at The Wedding Shoppe — and it’s one of our biggest events of the year. From July 11–27, you’ll find wedding dresses starting at just $499, up to 75% off select accessories, and exclusive savings on your dream gown.
Plus, when you say “yes” to a regularly priced dress of $1599 or more during your first visit, you’ll receive $300 off. It’s the perfect time to find the dress you love — and take it home the same day.
Why shop during the National Bridal Sale?
DRESSES AT A DISCOUNT
You’ll find unbeatable wedding dress prices at our National Bridal Sale! With hundreds of wedding dresses on sale — starting at $499 — your dream gown in within reach! Plus, you’ll take your dream dress home with you the same day, so you can say “yes” without delay. Don’t miss out!
SAVE ON REGULAR PRICED DRESSES*
Shopping during your first appointment? You’ll get $300 off any regularly priced dress $1599 or more. A beautiful gown and a bonus for saying yes? Yes, please.
SAVE ON BRIDAL ACCESSORIES
Elevate your bridal look with our selection of accessories, available at a discount. From veils and headpieces to jewelry and finishing touches, select accessories are 25–75% off during the event. Create your full bridal look at a fraction of the cost.
Looking for a Second Look Dress?
Found the perfect ceremony dress but still dreaming of a second show-stopping look for your reception? Shop now for a stunning mini dress or another wedding dress at our National Bridal Sale. During the sale, all mini dresses are 15% off when purchased during the event. You’ll save on mini dresses and revel in exceptional prices on all reception attire, ensuring you dazzle from morning to night on your special day. Don’t miss this chance to fulfill your dream of having two unforgettable wedding outfits.
National Bridal Summer
Event FAQ’s
Do I need an appointment?
Yes. Reserving your Private Bridal Suite ensures you will have a dedicated professional bridal stylist to assist you in finding your perfect wedding dress.
What sizes do you carry?
We carry sizes 6 – 38. We believe that every bride deserves to try on beautiful wedding dresses in her size.
Brides LOVE The Wedding Shoppe!
“The store is adorable and makes it feel like such a special experience right from the start.”
Emily W. – Berkley
“My experience at The Wedding Shoppe was the best part of wedding planning so far!”
Lindsey F. – Royal Oak
“If you’re looking for the perfect wedding dress PLEASE go here!”
Alluson S. – Rochester Hills
Store Location
The Wedding Shoppe
2186 Coolidge Highway
Berkley, MI 48072
Store Hours:
Monday: 11 am – 6 pm
Tuesday – Thursday: 11 am – 8 pm
Friday: 11 am – 6 pm
Saturday: 10 am – 6 pm
Sunday: 11 am – 3 pm
